Apple was the most popular smartphone producer in terms of worldwide smartphone shipments for Q4 2021, based on a report by market expert firm Canalasy. The Cupertino-based smartphone manufacturer took the first spot from competitor Samsung, and accounted for 22 percent of global smartphone sales in the last quarter despite provide chain issues, and increasing coronavirus cases around the world. Meanwhile, Chinese smartphone manufacturers Xiaomi, Oppo and Vivo were in third, fourth and fifth places, with twelve percent, 9 percent plus 8 percent market share, respectively.

According to the report by Canalys, Apple finally managed to beat Samsung for the top spot within the smartphone shipments competition, because of strong demand for the iPhone 13 series. “Apple noticed unprecedented iPhone performance in Mainland China, with intense pricing for its flagship products keeping the value proposition strong, ” the report claims. The company’s supply chain was also affected due to the pandemic resulting in production cuts (and increased waiting times in some markets) but appears to be recovering, based on the report.

Vendor Q4 2020 Market Share Q4 2021 Business
Apple 23% 22%
Samsung 17% 20%
Xiaomi 12% 12%
Oppo 10% 9%
Vivo 9% 8%
    Credit score: Canalys

According to the report, Samsung was in 2nd place and accounted for 20 percent of worldwide mobile phone shipments in Q4 2021. The South Korean mobile phone maker has shown an improvement in comparison to Q4 2020, when it accounted for 17 percent of global smartphone shipments. Meanwhile, Xiaomi was in third place along with 12 percent of mobile phones sold worldwide. Oppo and Vivo took fourth and fifth place with 9 percent and 8 percent respectively, according to the report.

Back in December, Bloomberg reported that Apple experienced informed suppliers it did not expect customers to maintain curiosity after long wait moments for the company’s latest iPhone 13 series. The statement suggested that the Cupertino firm expects supplies to improve in 2022. Apple previously cut iPhone 13 production plans by 10 million units, thanks in part to the global chip shortage that has led to a shortage of apple iphone components, according to an older report by Bloomberg.

The global semiconductor shortage appears to be affecting companies other than Apple, and the Canalys report declares that smartphone manufacturers are adapting to the difficulties posed by the component shortage which is not expected to improve until the second half of 2022. Smartphone manufacturers are reportedly modifying their own device specifications to adjust to available components. Moves such as prioritising best-selling smartphones and spreading out product produces over longer periods will help bigger firms tide within the challenges posed by the semiconductor shortage, according to the report.


Apple company Led Smartphone Shipments in Q4 2021, Samsung Shut Second Amid Chip Shortage: Canalys